According to multiple media reports, Apple (AAPL) plans to launch a long-delayed artificial intelligence (A.I.) upgrade to its Siri digital assistant in spring 2026.
Investors and analysts have been waiting for a major A.I. upgrade to Siri since Apple launched its “Apple Intelligence” artificial intelligence strategy at its 2024 developer conference.
But to date, the technology giant has failed to deliver, delaying planned enhancements to Siri several times.
But now, reports are surfacing that Apple plans to rollout an A.I.-enabled Siri in spring 2026.
The new digital assistant will reportedly be able to access users’ personal data and on-screen activities. The enhanced Siri will be included in the iOS 26.4 update.
Apple might offer a preview of the new Siri during its upcoming iPhone launch this September. However, an exact release date has not been set by Apple.
Reports concerning the timing of the new Siri come days after Apple concluded its latest developer conference.
That conference left many analysts and investors underwhelmed and led Apple’s stock to fall in recent trading sessions.
Like other major technology companies, Apple is under pressure to deliver new products and services that are based on the latest A.I. technologies.
While Apple has teased A.I. improvements for its iPhone and other devices, nothing to date has impressed users or investors.
A new Siri that is equipped with A.I. is viewed as a potential killer application for Apple.
AAPL stock has declined 19% so far this year to trade at $196.45 U.S. per share.
Tech Insider